The organisation of strategic management in medical organisations of the region
Author(s): N.N. Zubareva, candidate of Sciences, associate Professor, Belgorod National Research University, Belgorod, Russia, nzubareva73@mail.ruIssue: Volume 41, № 4
Rubric: Preventive Medicine
Annotation: The article deals with a systematic approach of the strategic management process in medical organisations of Belgorod region. The purpose of using this approach is to consolidate into a single system the private management practices of various services within medical organisations. The methodical basis of the system is the launch of real mechanisms for strategic planning and indicative accounting of the results of the activities of the main and auxiliary structural units of medical organisations. The content of the strategic management process itself, which will be introduced during the implementation of the regional project, is disclosed. The consolidated forecast of the main targeted effects of project activities is given. A systematic approach to the strategic planning of the organisation's processes in general is able to solve the existing problem of fragmentation of management mechanisms, methods and techniques in numerous services (main and auxiliary) of medical organisations. This approach is able to subordinate the activities of its individual structural units to the achievement of the common goal of a medical organisation. Designing acts as a reliable, proven mechanism for launching positive changes. The leadership component of the improvement process (the project team) is not built on the principle of administrative appointment, but on the basis of the initiative of its members and the confidence of the participants in positive change. All actions and predictable results are achievable and clear to the performers, which ultimately ensures the success of the project
Keywords: medicine, strategic management, medical organisations, projects, management, strategic management, Belgorod region, regional projects
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